"Boy, wedding photography has changed so much"
-mother of the bride
Weddings and photography make the perfect marriage.
For most of us, no other day will be so important, have such pageantry,
include so much family and friends. It is the last stop before buying
that first house, having children or "settling down". It is one of
life's milestones, a line drawn in the sand at a specific point in time.
Photos, like a fine wine, improve with age. And the more special the
moment captured, the greater the appreciation over time. And thus the
wedding album quickly becomes the family's first heirloom.
So where does that leave engagement photos?
It's not hard to imagine how the modern engagement shoot began.
Couples love having pictures of themselves at their weddings, be it
that large portrait when you first enter the reception or on the front
of the wedding invitations themselves. Wedding photographers quickly
added this service and it became quite standard to go out for an hour
to a nearby park for flattering yet unimaginative photos. They served
a purpose. So what's changed?
Wedding photography, which remained largely unaltered from it's
infancy, was revolutionized in the 70's when small 35mm cameras slowly
replaced its bulky predecessors. Having no longer the need to carry
heavy equipment, photographers used this new found freedom to express
weddings in a whole new way - photojournalism! The rules of wedding
photography were forever broken and an openness to interpretation was
born.
The 90's gave rise to the digital age of photography where we first saw
Photoshop™ manipulate images in unimaginable ways. The new millennium
began by introducing us to digital cameras - no longer would the cost
of film and processing slow creativity or experimentation! As we
approach the conclusion of this first decade, we have witnessed the
"ceremony" of weddings slowly diminish - fewer weddings occur in
churches, destination weddings have flourished and more couples request
that the service be "short, sweet and nonreligious". Couples are now
willing to meet before the ceremony to have extra time with their
photographer. Day-After shoots, when on the day following the wedding
the couple redresses in their gown and tuxedo, have also grown in
popularity. And the mere idea of a Trash-The-Dress shoot would have
horrified most just a decade ago. Not anymore.
In short, wedding photography has gained in its importance and its role
has changed. No longer are formal portraits and photojournalism enough
to satisfy the desires of the modern bride. With today's weddings
being more attune to extravagant parties and an elaborate expression of
one's self, today's photographers are expected to be artists,
visionaries and completely up-to-date with fashion and trends.
Photography has become the medium of choice for expression, no longer
shackled in its role as documentarian.
With such strong desires for self-expression, why does the engagement
shoot get so little respect? Why do so many people still venture to
the nearby park for a few nice shots under a tree? At the end of the
day, the engagement photos and the wedding pictures are very similar.
Both bring the couple and the professional photographer together, both
are meant to capture a moment in time and both are meant to express the
unique personalities of the couple. But the engagement shoot has so
many advantages over its counterpart - bad weather can be avoided by
simply moving the date, there is no tight schedule to keep, no white
dress to worry about, no family nor friends waiting for your arrival.
But its biggest advantage is the freedom of both the couple and the
photographer to express themselves fully. One can be adventurous,
experimental or just plain silly.
In many ways, the engagement photos are the real you.